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| Article Name : | | | “IMPACT OF SATISFACTION AND LOYALTY ON CUSTOMER PURCHASE DECISION IN THE INDIAN TELECOMMUNICATION SECTOR” | | Author Name : | | | Rajeev Sharma, Dr. Uttam Rao Jagtap and Dr. D. P. Mishra | | Publisher : | | | Ashok Yakkaldevi | | Article Series No. : | | | ROR-9729 | | Article : | |  | Author Profile | | Abstract : | | | This study develops the relationship between the economic consideration of customer with CRM strategies. | | Keywords : | | - Customer Relationship Management (CRM),Indian Telecom Sector,
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