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Article Name : | | ARE YOU IN YOUR RIGHT SENSES WHEN YOU GO FOR SHOPPING? A CRITICAL EXPLORATION ON SENSORY MARKETING | Author Name : | | Fanny Grace S. and Dr. Florence John | Publisher : | | Ashok Yakkaldevi | Article Series No. : | | ROR-8803 | Article : | | | Author Profile | Abstract : | | Due to the competition in market, marketers are striving hard to establish themselves in the market. | Keywords : | | - Mind mapping,Neuro-marketing,
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