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| Article Name : | | | SWOT ANALYSIS OF E-COMMERCE IN INDIA | | Author Name : | | | Dr. B. S. Salunkhe | | Publisher : | | | Ashok Yakkaldevi | | Article Series No. : | | | ROR-6257 | | Article : | |  | Author Profile | | Abstract : | | | India launched its market oriented economic reforms in India in 1991. E-commerce is presently an indispensable ingredient of India’s trade facilitation policy. | | Keywords : | | - market oriented economic,organizational,
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