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Article Name : | | “A POLITICAL FACTOR: CHALLENGE TO INTERNATIONAL MARKETING” | Author Name : | | Imtiyaz M. Sayyad | Publisher : | | Ashok Yakkaldevi | Article Series No. : | | ROR-6110 | Article : | | | Author Profile | Abstract : | | The Political environment includes the nature of the political parties and the constitution , government system and the government encompassing, the economic business policies and regulations are the factors of utmost importance in the market selection and business strategy formulation. | Keywords : | | - Political Environment,Market Selection,
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