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Article Name : | | A CASE STUDY ON LATEST BRAND EXTENSION OF PEPSI CO. PEPSI FOOTWEAR | Author Name : | | Mr. Abhishek Tiwari and Dr. Binod Sinha | Publisher : | | Ashok Yakkaldevi | Article Series No. : | | ROR-4666 | Article : | | | Author Profile | Abstract : | | Corporates are working day and night to think on diversification towards products and markets.Gone are the days when companies were limited to one product and fighting over the market shares. | Keywords : | | - products and markets,producers of snacks and beverages.,
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