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Qualis Capes / BRAZIL as B3

Article Details ::
Article Name :
OMNICHANNEL RETAILING - CHALLENGES AND SUCCESS FACTORS
Author Name :
Preeti Patil and Ramesh Agadi
Publisher :
Ashok Yakkaldevi
Article Series No. :
ROR-3542
Article :
Author Profile
Abstract :
The internet and the development of mobile devices have revolutionized the retail sector, enabling consumers to research and shop at their convenience, anytime, anywhere.
Keywords :
  • Retailing,Omni-channel,
 
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