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Article Details :: |
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| Article Name : | | | CONSUMER BEHAVIOUR IN NEW FORMS OF RETAIL MARKETING | | Author Name : | | | Dr. G. D. S. Bagga and Ms. Priti Saini | | Publisher : | | | Ashok Yakkaldevi | | Article Series No. : | | | ROR-2650 | | Article : | |  | Author Profile | | Abstract : | | | Different types of retail marketing was practices for many decade, but in present millennium new calibre of retail outlets emerge and develop step by step by benefaction (offering) the consumer a continually evolving choice of shopping arena. | | Keywords : | | - E-Shopping,M- Shopping,Consumer Behaviour,Retail Marketing
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