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Article Details ::
Article Name :
CASE STUDY OF MRS. VAIJAYANTI RAJENDRA PAREKH … A CIRCUMSTANTIAL WOMAN ENTREPRENEUR IN THE CHALLENGING BUSINESS OF BUILDING AND LAND DEVELOPMENT
Author Name :
Shobha Dadlani
Publisher :
Ashok Yakkaldevi
Article Series No. :
ROR-1734
Article :
Author Profile
Abstract :
This is the study of a circumstantial woman entrepreneur from the city of Pune who was compelled by circumstances to take up the reins of her family business. In doing so, she became India’s most outstanding woman entrepreneur in the ‘male dominated’ business of construction!
Keywords :
 
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