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Article Name : | | "MARKETING OF PURCHASER FINANCE IN INDIA: A STUDY WITH SPECIAL REFERENCE TO HOUSING FINANCE" | Author Name : | | Laxmi D/o Mallikarjun Reddy and Dr. Babita Tyagi | Publisher : | | Ashok Yakkaldevi | Article Series No. : | | ROR-16207 | Article : | |  | Author Profile | Abstract : | | This study explores the marketing strategies and challenges associated with purchaser finance in India, focusing particularly on the housing finance sector. | Keywords : | | - Purchaser Finance,Housing Finance,
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