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Article Name : | | GREEN INVESTMENT INITIATIVES BY LUXURY BRANDS IN INDIA: A RESEARCH PERSPECTIVE | Author Name : | | Neha Yadav , Dr Monika and Dr Krishan Kumar | Publisher : | | Ashok Yakkaldevi | Article Series No. : | | ROR-15814 | Article : | |  | Author Profile | Abstract : | | Luxury brands, historically associated with opulence and exclusivity, are increasingly embracing green investments to align with sustainability objectives and consumer expectations. | Keywords : | | - Luxury brands,green investment,
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