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| Article Name : | | | BEHAVIOR OF CASHLESS PAYMENT IN RURAL AREA – A STUDY WITH REFERENCE TO RAJKOT TALUKA | | Author Name : | | | Namrata J. Samani and Dr. Veenaben S. Samani | | Publisher : | | | Ashok Yakkaldevi | | Article Series No. : | | | ROR-14139 | | Article : | |  | Author Profile | | Abstract : | | | Day by day the growth of cashless transaction is reaching up and up. In urban area most people using e-payment for payment, shopping, food delivery payment, patrol, hotel bills, mobile recharge, tv/cable recharge, booking tickets, groceries etc.…. cashless transaction makes a change in the shopping pattern and spending pattern of the people who are in urban areas. | | Keywords : | | - cashless payment,behavior,
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