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Qualis Capes / BRAZIL as B3

Article Details ::
Article Name :
CUSTOMER RELATIONSHIP MANAGEMENT-A CONCEPTUAL FRAMEWORK
Author Name :
Niraj Kumar Pathak
Publisher :
Ashok Yakkaldevi
Article Series No. :
ROR-11817
Article :
Author Profile
Abstract :
Customer relationship management is a company-wide business strategy designed to reduce costs and increase profitability by solidifying customer loyalty.
Keywords :
  • Customer Expectation,Customer Life Cycle,
 
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