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Article Name : | | CUSTOMER RELATIONSHIP MANAGEMENT-A CONCEPTUAL FRAMEWORK | Author Name : | | Niraj Kumar Pathak | Publisher : | | Ashok Yakkaldevi | Article Series No. : | | ROR-11817 | Article : | | | Author Profile | Abstract : | | Customer relationship management is a company-wide business strategy designed to reduce costs and increase profitability by solidifying customer loyalty. | Keywords : | | - Customer Expectation,Customer Life Cycle,
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