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Article Details :: |
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| Article Name : | | | A STUDY OF RURAL CONSUMERS PERCEPTION AND BUYING BEHAVIOR WITH RESPECT TO VARIOUS PURCHASE OPTIONS IN CONSUMER DURABLES MARKET AVAILABLE IN YAVATMAL DISTRICT | | Author Name : | | | Dr. Bhaskar B. Padhen | | Publisher : | | | Ashok Yakkaldevi | | Article Series No. : | | | ROR-11779 | | Article : | |  | Author Profile | | Abstract : | | | The proposed study is intended to investigate into the rural consumers buying behavior with respect to various purchase options in consumer durables market available in Yavatmal District. | | Keywords : | | - potential market,rural consumers.,
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