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Article Details :: |
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| Article Name : | | | PRODUCT PARAMETERS THAT INFLUENCE CUSTOMER BUYING BEHAVIOUR WHILE PURCHASING A TWO WHEELER IN PUNE | | Author Name : | | | Dr. Binod Sinha and Mr. Shivam Jetwa | | Publisher : | | | Ashok Yakkaldevi | | Article Series No. : | | | ROR-8741 | | Article : | |  | Author Profile | | Abstract : | | | This study is based to identify the Product related parameters that influence the consumer buying behavior in case of two wheeler at Sri Balaji Society, PUNE. | | Keywords : | | |
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