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Article Details :: |
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| Article Name : | | | A STUDY ON CUSTOMERS’ PERCEPTION TOWARDS RETAIL SHOPS IN TIRUCHIRAPPALLI TOWN
| | Author Name : | | | Dr. G. Ravishankar and R. Sathishkumar | | Publisher : | | | Ashok Yakkaldevi | | Article Series No. : | | | ROR-4000 | | Article : | |  | Author Profile | | Abstract : | | | In modern era, customers play a dominant role in the market. The producers and retail shops should satisfied the customer needs and wants then only the product and market will be sustained in long duration in its life. | | Keywords : | | |
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