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Article Details :: |
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| Article Name : | | | MARKETING STRATEGIES BY USING FOLK MEDIA | | Author Name : | | | BASAPPA Y. BANGARI | | Publisher : | | | Ashok Yakkaldevi | | Article Series No. : | | | ROR-3420 | | Article : | |  | Author Profile | | Abstract : | | | Folk, especially children do attract by such live models who often make meaningful movements standing at the same place of the shop and call them. Such live models do not use verbal signals but only body language i.e gestures. | | Keywords : | | |
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