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| Article Name : | | | “AN ANALYSIS OF CUSTOMER DECISION-MAKING PATTERNS IN RETAIL SHOPPING: KALYAN-DOMBIVLI REGION PERSPECTIVE” | | Author Name : | | | Dr. Rupesh Devmani Dubey | | Publisher : | | | Ashok Yakkaldevi | | Article Series No. : | | | ROR-14779 | | Article : | |  | Author Profile | | Abstract : | | | The research paper titled "An Analysis of Customer Decision-Making Pattern in Retail Shopping: Kalyan-DombivliRegion Perspective" delves into the intricate dynamics of consumer decision-making within the retail landscape of Kalyan-Dombivli. This study is motivated by the rapid growth of economic activities in the region, transforming it into a hub for diverse retail formats. | | Keywords : | | |
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